Mango Cannabis, an Oklahoma-based cannabis company, has chosen Sunland Park, New Mexico, over Albuquerque to launch its latest dispensary. The decision stems from Sunland Park’s growth potential and its strategic location adjacent to the El Paso market, which boasts a population of around 700,000.
Kevin Pattah, co-founder and CEO of Mango Cannabis, stated that when considering locations in New Mexico, the focus was on areas with a dense customer base and significant market opportunities. Sunland Park’s proximity to El Paso allows access to a larger customer pool, which is essential for the company’s expansion strategy.
Since opening in December, the Mango Cannabis dispensary in Sunland Park has already reported impressive sales figures, generating $91,363 in recreational cannabis sales within just over a week. This initial success highlights the demand for cannabis products in the region and suggests a strong market presence moving forward.
The choice of Sunland Park also reflects a broader trend in the cannabis industry where companies are increasingly looking to smaller towns that offer unique advantages, such as lower competition and untapped markets. By establishing a foothold in Sunland Park, Mango Cannabis aims to capitalize on the area’s potential while also laying the groundwork for future growth in New Mexico and beyond.
Mango Cannabis operates additional dispensaries in Michigan and New York, and the company’s expansion into New Mexico marks a significant step in its mission to reach more consumers. The company plans to continue assessing the market and may explore further opportunities in the state based on the performance of the Sunland Park location.
As the cannabis industry continues to evolve, Mango Cannabis’s decision underscores the importance of strategic location selection and market analysis in driving business growth.
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