Jones Soda (JSDA) has sold its cannabis beverage division, including all assets tied to the Mary Jones brand, to MJ Reg Disrupters, a private company. This sale aligns with Jones Soda’s strategy to refocus on its core products, which include traditional sodas, modern functional beverages, and adult beverages.
The transaction, agreed upon in a share purchase agreement dated June 19, 2025, involved the sale of all equity interests in the cannabis subsidiaries for a total of three million dollars. The payment structure consists of two parts: $489,399 paid in cash at the closing of the deal, and a promissory note totaling $2,510,601. The note outlines a payment schedule with $510,601 due on June 27, 2025, followed by $500,000 due on June 19, 2026, $750,000 on June 19, 2027, and the final $750,000 to be paid on June 19, 2028.
This divestiture marks a significant shift for Jones Soda as it prioritizes its primary beverage lines, aiming to strengthen its position in the competitive beverage market.